
(EVER). (Editor’s perspective)

Selling an idea to a client is often the largest hurdle in any job.
IT’S TOUGH. But then… you have a moment where it clicks. The client gets it. They want it.
Now, the hard work starts. Planning and scheduling a shoot, getting the crew mobilised and trying to bring this idea to life.
On a shoot it is imperative that what the client has bought into is realised.
Then… over to the editor (me) to tell the story, create the drama, the suspense, the emotion.
So… to pull this thing together…
Give me what I need and what I’m expecting!
There is a precision to planning a shoot, that ensures no stones are unturned and an editor is not retro-fitting and trying to make something work.
Refreshingly (at Edicis), I am included in all pre-planning meetings. Working from the start of a project to the end brings a symmetry to a project… it’s something that I really enjoy. It makes my life a heck of a lot easier and the client always get what they want and often more.
It’s an unwritten rule really but it’s true…
Help us to help you!